Subscriber sign-in methods
- by IP address (tied to the operator network)
- by device MAC address
- by phone number (with SMS confirmation)
- by login and password
- by QR code (quick sign-in on Smart TV)
Platform
Smartyfor telecom operators
A ready whitelabel solution for launching a TV service under your brand. Every component — from apps to billing — in one ecosystem
- 100+
- launched TV services
- 20+
- countries covered
- 1M+
- subscribers online
- 2013
- market launch year
Every TV service component in one ecosystem
The operator gets a ready infrastructure — connect signal sources and configure business logic
Integration with online cinemas (START, Premier, Viju, and others)- EPG support and integration with broadcast servers (including Microimpuls video servers)
- Apps for every device: Android TV, webOS, Tizen, Apple TV, iOS, Android
- Viewing statistics collection and display
- Built-in sync with the operator’s billing systems
- Support for modern DRM systems that protect content
Apps
for all devices
Unified brand and user experience on every subscriber device
Smart TV
Samsung, LG, Android TV, Philips, Hisense — cover the most popular Smart TV platforms
- Brand customization
- Regular updates
- Built-in analytics
Integration with the operator ecosystem
Smarty does not exist in isolation — the platform was designed to fit into the operator’s existing infrastructure.
The subscriber gets a single entry point for every operator service, and the operator gets extra ways to monetize and build loyalty.
- Subscriber accountsSingle sign-on and service management
- IntercomIncoming call on the TV screen
- Video surveillanceCameras in the TV interface
Flexible sign-in and access control
Admin panel with split access rights
Content managers, engineers, and executives work in one system, but only see the sections that belong to their role
Built-in monetization and upsell tools
ARPU growth
Every tool is configured without rebuilding the apps, so you can test ideas and change strategy without bringing in developers
Flexible subscription models
Monthly, yearly, and trial periods
Ads and notifications
Ad banners and targeted notifications in the interface
Online cinemas
Integration with online cinemas as standalone subscriptions
Smart collections
Recommendations that increase engagement and average viewing time
Upsell
Extra packages and premium content offered inside the app
Seamless migration from other platforms
A dedicated Microimpuls practice — moving operators from legacy platforms to Smarty. Migration happens as fast as possible, without interrupting the service for subscribers.
Previous platform
- Amino
- Sagemcom
- ADB
- GDC
- Infomir/MAG
- Eltex
- Dune
- Other middleware
- Content
- Favorites
- Subscription settings
- Watch history
- User data
- subscribers keep access to services
- scheduled or automatic interface updates
- equipment keeps working without reconfiguration
Cooperation models
Our managers will choose the right payment and deployment models for your goals
Lifetime license
For large services with their own infrastructure and technical team
- one-time payment
- full control and independence
- license limited only by subscriber count
Subscription
Monthly payment model, ideal for launching with minimal investment
- monthly payment
- access to updates
- scaling as you grow
Implemented projects
How our products help small and medium businesses
