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For hotels and HoReCa

28 May 2026

In a world where every detail shapes the impression of a guest, the in-room TV is transformed from a simple source of entertainment into a powerful tool to increase loyalty, increase sales and strengthen the hotel brand. Until recently, hoteliers were forced to choose between limited standard solutions and complex, expensive custom designs.

Microimpulse, an expert in IPTV/OTT platforms, offers the HoReCa industry fully independent and branded interactive TV solutions that allow hoteliers to take the service to the next level.

Главное меню в интерфейсе Titanium
Main screen with widgets

What is Interactive TV for Hotels?

The TV in the room should be a continuation of the unique atmosphere of your hotel and an effective channel of communication with the guest. Our platform allows us to create just such an experience.
Benefits of IPTV in the Hotel Industry:

Aspect Advantages for the hotel Guest benefit
Loyalty and personalizationBranded interface; data collection for individual offers.Exclusivity; quick access to information.
Operational and efficiencyAutomation of answers to questions, reducing the load on the reception. Instant receipt of information and services.
The growth of the averageShowcase for additional services (SPA, room service, excursions) with an order in one click. Easy access to hotel offers.
Strengthening brandFull branding of the interface under the hotel identity. Immersion in the atmosphere of the hotel.

The TV in the room becomes a central hub for interacting with a guest working for your brand and profit 24/7.

Virtual panel of additional services of the hotel
Virtual panel of additional services of the hotel

Independence and full control

The key difference between the Smarty platform and Microimpuls is the complete independence of the platform and deep branding. The platform is not tied to a specific TV manufacturer, which allows the hotel to choose any devices for rooms and ensures smooth operation regardless of the equipment brand. We give you a tool that you have complete control over.

SaaS or On-Premise: Choose Your Strategy

We understand that each hotel is unique and offer flexible deployment models to suit your needs and budget.

Criteria SaaS (Cloud Solution) On-premise (local) server
Investment Minimum starting costs, subscription. Capital investment in equipment.
Services Microimpuls side.Your own IT team.
Dependence on the InternetRequires a stable connection. It works autonomously on a local network.
Scalability Easy to scale. It requires additional investment in equipment.
Security The high level provided by us. Full control is on your side.
Customization Extensive branding opportunities. Maximum flexibility.

Criteria for choosing an IPTV platform:

  • Budget: SaaS for reducing capital costs, On-premise for maximum control over large networks.
  • Scale: Small and medium-sized hotels - SaaS, large complexes - On-premise.
  • IT resources: There is no SaaS team, there are specialists – On-premise.
  • Safety: Strict requirements - On-premise.

Titanium: The interface that works for your hotel

We've put hotel mode in place titanium's new interface It contains everything a modern hotel needs: minimalist design with an intuitive tape of widgets, basic services (TV, Cinema, Search, Weather) in one click, interactive sliders for hotel services and full branding for your identity.

TV screen
Video library screen

Your next step

We offer a free analysis of your infrastructure and advice on the implementation of IPTV platform Smarty from Microimpuls. Our specialists will help you:

  • Evaluate the technical capabilities of your network.
  • Choose the optimal deployment model (SaaS or On-premise)
  • Develop an implementation plan to maximize guest loyalty and revenue

Ready to discuss how interactive TV can transform your hotel?

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