{"id":2419,"date":"2022-05-01T21:27:38","date_gmt":"2022-05-01T18:27:38","guid":{"rendered":"https:\/\/www.microimpuls.com\/?p=2419"},"modified":"2025-03-28T13:18:42","modified_gmt":"2025-03-28T10:18:42","slug":"smarty-middleware","status":"publish","type":"post","link":"https:\/\/microimpuls.com\/en\/smarty-middleware.html","title":{"rendered":"Smarty"},"content":{"rendered":"<p>Professional multifunctional platform providing IPTV and OTT services.<\/p>\n\n\n\n<p>Smarty Middleware is a software solution offering multiscreen service of interactive television. Smarty runs on all modern devices, media platforms, Smart TV and all popular Set-Top Box IP set-top boxes (including old-timers of the IPTV market MAG, Amino, etc.), mobile devices and the latest media set-top boxes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\"><strong>Product functionality<\/strong><\/h2>\n\n\n\n<p>Microimpuls Smarty has a wide range of features. Here's the list:<\/p>\n\n\n\n<br>\n<div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/windy-cast-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">WindyCast<\/p>\n                        <p class=\"small-description-product\">continue watching the program on another device<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/multiscreen-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Multiscreen<\/p>\n                        <p class=\"small-description-product\">unified interface of Smarty runs on all modern platforms<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/vod-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Video library<\/p>\n                        <p class=\"small-description-product\">watch movies and TV series from built-in content library<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/online-cinema-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Integration with online streaming services<\/p>\n                        <p class=\"small-description-product\">allow you to get access to films and TV series from other partners<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/pvr-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Delayed viewing<\/p>\n                        <p class=\"small-description-product\">allows you to watch programs at any convenient time since the initial airing. It's designed to record programs and save them to the video server or integrate with other services<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/camera-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Online CCTV<\/p>\n                        <p class=\"small-description-product\">allows access to broadcasts and recordings from CCTV cameras<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/interests-tv-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Favorites by theme<\/p>\n                        <p class=\"small-description-product\">a list of channels around the same theme. It's defined by the genre of the program<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/billing-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Embedded billing system<\/p>\n                        <p class=\"small-description-product\">Smart has its own embedded billing system and all the main functions<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/epg-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Extended EPG<\/p>\n                        <p class=\"small-description-product\">provides comprehensive information about broadcast programs<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/site-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Website integration<\/p>\n                        <p class=\"small-description-product\">allow you to manage personal user accounts on the website<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/categories-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Favorites by section<\/p>\n                        <p class=\"small-description-product\">a list of channels within the same section. It's defined by the channel theme<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"col-xl-6 col-lg-6 col-md-6 col-sm-12 col-12\">\n                <div class=\"row pad-company-info-title pad-company-left\">\n                    <div class=\"col-sm-2 col-2 full-img\">\n                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/03\/custom-icon.png\" class=\"img-func\">\n                    <\/div>\n                    <div class=\"col-sm-10 col-10\">\n                        <p class=\"UX-mobile-header\">Personalization of TV experience<\/p>\n                        <p class=\"small-description-product\">we have created a unique customized system \u2014 Smart can easily adapt to your preferences<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Multiscreen<\/strong><\/h2>\n\n\n\n<p>Unified interface of Smarty runs on all modern Smart TV platforms, mobile devices and STBs.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"868\" src=\"https:\/\/microimpuls.com\/wp-content\/uploads\/2022\/05\/multiscreen-en.png\" alt=\"\" class=\"wp-image-7369\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Integration with online streaming services<\/strong><\/h2>\n\n\n\n<p>Distribution of films and TV series in partnership with online streaming services. Regular content updates. Operator\u2019s revenue is generated by distribution of the content based on the model of sharing profits with online streaming services.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1095\" height=\"619\" src=\"https:\/\/microimpuls.com\/wp-content\/uploads\/2022\/05\/contents.png\" alt=\"integrations with online cinemas\" class=\"wp-image-7654\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\"><strong>Usability<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"880\" src=\"https:\/\/microimpuls.com\/wp-content\/uploads\/2022\/05\/vod-en-1-1.png\" alt=\"\" class=\"wp-image-7376\"\/><\/figure>\n\n\n\n<p>We deliver the best of both UI and UX television and online streaming services, merged in one unified interface. Our new Sibseti interface introduces the concept of clear cut content.<\/p>\n\n\n\n<p>&nbsp;<!--?p-->\n<\/p><div class=\"container align-items-center\">\n            <div class=\"row\">\n                <div class=\"col-xl-4 col-lg-4 col-md-4 col-sm-12 col-12 UX-mobile-do-center-block\">\n                    <div class=\"UX-mobile-text-align-right\">\n                        <p class=\"UX-mobile-header\">\n                            Clarity\n                        <\/p>\n                        <p class=\"small-description-product\">\n                            simple, straightforward and user-friendly interface is designed according to all the UX design requirements\n                        <\/p>\n                    <\/div>\n\n                    <div class=\"UX-mobile-text-align-right\">\n                        <p class=\"UX-mobile-header\">\n                            Continuous watching\n                        <\/p>\n                        <p class=\"small-description-product\">\n                            continue watching the same content on different devices\n                        <\/p>\n                    <\/div>\n\n                    <div class=\"UX-mobile-text-align-right\">\n                        <p class=\"UX-mobile-header\">\n                            Additional capabilities \n                        <\/p>\n                        <p class=\"small-description-product\">\n                            meeting your needs\n                        <\/p>\n                    <\/div>\n                <\/div>\n                <div class=\"col-xl-4 col-lg-4 col-md-4 d-sm-none d-md-block d-none\">\n                    <img decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/05\/mobile-4.png\" class=\"UX-mobile-img\">\n                <\/div>\n                <div class=\"col-xl-4 col-lg-4 col-md-4 col-sm-12 col-12 UX-mobile-do-center-block\">\n                    <div class=\"UX-mobile-text-align-left\">\n                        <p class=\"UX-mobile-header\">\n                            Messages\n                        <\/p>\n                        <p class=\"small-description-product\">\n                            send notifications directly to users\u2019 smartphones\n                        <\/p>\n                    <\/div>\n\n                    <div class=\"UX-mobile-text-align-left\">\n                        <p class=\"UX-mobile-header\">\n                            Branding\n                        <\/p>\n                        <p class=\"small-description-product\">\n                            customization in accordance with company's identity\n                        <\/p>\n                    <\/div>\n\n                    <div class=\"UX-mobile-text-align-left\">\n                        <p class=\"UX-mobile-header\">\n                            Portability\n                        <\/p>\n                        <p class=\"small-description-product\">\n                            let your subscribers watch TV on the go\n                        <\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Choose Us<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hybridity \u2014 IPTV and OTT support in one place.<\/li>\n\n\n\n<li>Our system supports all existing services and functions in interactive television.<\/li>\n\n\n\n<li>Multiprovider technology allows you to launch a local cloud and run Middleware platform on several projects.<\/li>\n\n\n\n<li>Advanced features of monetization.<\/li>\n\n\n\n<li>Support of CAS and DRM Security technology from world leading producers and built-in authentication mechanisms.<\/li>\n\n\n\n<li>Visual and technical customization of IT solution for your own brand.<\/li>\n\n\n\n<li>Scalability \u2014 the system will not fail with an increase in user traffic.<\/li>\n\n\n\n<li>Wide range of compatible devices \u2014 connect subscribers from any device.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Additional materials<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/microimpuls.com\/en\/docs\/smarty\/\">Microimpuls Smarty Knowledge Base<\/a><\/li>\n\n\n\n<li><a aria-label=\"Presentation in PDF (opens in a new tab)\" href=\"http:\/\/dl.micro.im\/common\/presentations\/2020\/microimpuls-smarty-2020.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Presentation in PDF<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>A platform for creating an independent IPTV\/OTT service with full branding.<\/p>","protected":false},"author":2,"featured_media":7369,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[75,71],"tags":[],"class_list":["post-2419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-top-2","category-products-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Smarty<\/title>\n<meta name=\"description\" content=\"Smarty Middleware is a software solution offering multiscreen service of interactive television. 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